The Content Creation Conference is a global series where 100+ high-profile content creation and marketing experts from the Benelux region come to share their expertise and meet their peers. The participants include CMOs, VPs of Content/Marketing, Heads of Content/Marketing, and Directors from top global companies within the Benelux region.
Attend our conference to stay informed on the latest marketing and content creation trends, network with peers and experts, boost your creativity, and build your personal brand recognition. Enhance your skills and stay ahead of the curve.
Leverage AI, the revolutionary tool transforming content creation and marketing, and discover how it can enhance efficiency, accuracy, and creativity in your work. Stay ahead of the curve and experience the benefits of AI-powered language generation.
Learn how efficiently organizing your digital assets can boost productivity and streamline workflows. Experience the benefits of seamless collaboration and get ahead in the game by learning about digital asset management from experts.
Explore the latest technologies and applications in the content management systems field and take your efficiency to the next level!
Find out how to captivate your audience, build emotional connections, and drive engagement with effective storytelling.
Seeing is believing! Discover the art of creating compelling images and videos that resonate with your audience. Leave with a deeper understanding of how to effectively communicate your brand's message and drive results through visually captivating content.
Unearth the key elements of successful content marketing, including target audience, goals, and measurable tactics. Boost your skills and stay ahead of the competition with the power of expertly crafted content marketing plans.
Learn from industry experts on how to harness the power of influencer marketing to reach new audiences and drive real business results.
Gain tips on creating impactful content and promoting it effectively on social media. Learn about the latest trends and strategies for building your brand and measuring success.
Protect your brand by ensuring consistent messaging and learning how to maintain brand standards, avoid legal issues, and maintain a cohesive brand image.
Senior Director, Head of Marketing at QIAGEN (5.6k+ employees)
Global Head of Marketing & Demand Generation at ABB (109k+ employees)
Executive Creative Director at TomTom (3.5k+ employees)
Global Director, Digital Strategies & Growth Markets at Bynder (501-1K employees)
Head of Media & Influencer Marketing, Europe at Flora Food Group (4.5k+ employees)
Chelsea Whitaker is Head of Media and Influencers at Flora Food Group (Blue Band, Becel, Rama, Violife, etc) where she works at the intersection of global brand strategy, cultural insight, and creator-led marketing across Europe. With experience spanning global platforms, local market execution, and influencer ecosystems, Chelsea specializes in turning big brand ideas into work that feels deeply local, emotionally resonant, and made for modern social behavior. She has led multi-market campaigns across diverse heritage brands, building systems that balance creative freedom with strategic rigor. Chelsea is passionate about helping brands move from “global control” to cultural participation - and designing brand assets that creators actually want to use.
Founder at Contentoo (1-500 employees)
Jeroen Gunter (49) is the founder of Contentoo, a platform that combines AI workflows with vetted freelance talent to help B2B marketing teams scale content production and localisation across 49+ languages. Based in Amsterdam, with an office in Valencia, Spain. Jeroen works across sales, business development, and content strategy, with a strong belief in pairing AI capability with human expertise rather than pursuing full automation.
Head of Storytelling & Content Global Markets at Tata Consultancy Services (607k+ employees)
Brand Operations Manager at AkzoNobel (10K+ employees)
Global Influencer Marketing Lead at bunq (501-1K employees)
Content Lead at Explicit Selection (1-500 employees)
I very much enjoyed the networking opportunities and learned a lot from the speeches and discussions. A great event!
Great exchange platform with good mixture of topics
The content creation conference was great space for creativity, education, and networking. The highlight for me personally was the talk by SHLOMO on ChatGPT. His presentation was fun, insightful, informative, and showcased the boundless potential of AI in content creation
I found the format with the short and exciting presentations very good, focused on the essentials. The panel discussions also broke it up very well. Please keep it up!
Our event is an outstanding gathering of content and marketing professionals from Europe, reputable solution providers, and world-class experts. It’s an exceptional opportunity to expand your network in the Benelux region and Europe and discuss the best practices of content management systems (CMS) and how to integrate visuals and storytelling into your branding strategy.
Interact with our panelists, ask questions, discuss your challenges, and learn how the largest companies around the world have solved problems similar to yours and how they optimize their content creation and marketing activities. Our panelists are CMS and digital asset management experts from diverse industries.
Our speakers discuss the latest trends in the content creation and marketing fields. The attendees can always engage in the discussion with questions and comments in the Q&A sessions. Most importantly, you learn how top companies are dealing with those challenges and you get inspiration on how you can improve the results of your team’s work.
Enjoy a spontaneous and engaging discussion around one of the content management and marketing hot topics. It’s a remarkable opportunity to address new challenges in a more practical way.
Access an international community of 100+ high-profile content creation and marketing experts and decision-makers from top companies in the Benelux region and have an insight into the new cutting-edge content strategies and grab the chance to evaluate your accomplishments compared to your peers.
Enhance your conference experience by signing up for exclusive pre/post-event activities brought to you by our partners. Indulge in delectable dinner, raise a glass at a cocktail party, engage in thought-provoking roundtables, or sharpen your skills at a workshop.
Registration
After over 20 years in tech and creative, I know the most powerful tool against AI mediocrity is knowing exactly who you are. Taste, trust, and narrative can keep content creators relevant in a world of infinite concepts and business confusion. We’ll discuss how to integrate human needs with evolving technology to reach customers and the rest of your business
Richard Letterman
How do you successfully roll out a global brand across thousands of employees and markets? In this session, AkzoNobel shares how they activated their brand transformation worldwide by aligning teams and enabling easy access to on-brand content.Together with Bynder, they built a centralized brand hub used by 15,000+ users, driving faster time-to-market, improved collaboration, and consistent brand experiences at scale. Join to learn how to simplify brand complexity and empower teams globally.
Luke Roberts
Katelijne Vermeulen
The age-old question – How can we bridge the gap between marketing and sales? We’ll discuss best practices (and some failures) to build a growth loop between marketing and sales.
Lindsay Brennan
A practical guide for B2B (content) marketers how to use AI agents for content creation and localisation.
Jeroen Gunter
AI can now craft entire campaigns—but is our storytelling getting richer, or losing its soul? As content floods every channel, are we creating connection or just more noise? From assistive to autonomous, and text to multimodal, what does this shift mean for authenticity, audience purpose, and the art of narrative?
Joost Galema
How do you scale a single creative idea across 10 markets for a global FMCG brand? Keeping each countries own food culture, humor, rituals, and emotional triggers - all while driving sales in a struggling category? In this session, Chelsea Whitaker shares how Flora Food Group is rethinking global brand building through a radically local lens. Working across heritage brands like Rama and Blue Band, the team has developed a model rooted in one powerful human insight, executed through highly localized brand assets and creator-led storytelling. You’ll get a behind-the-scenes look at how global consistency and local creativity can coexist - how influencers become cultural translators, how assets are designed to flex (not fracture), and how brands earn relevance market by market
Chelsea Whitaker
This session highlights how educational and animated video content can drive engagement and conversion in MedTech product launches. Based on real launch experience, it explores how video simplifies complex scientific information and enhances impact across digital and in-person channels—delivering measurable commercial value while remaining compliant.
Abhishek Sharma
Most brands still approach influencer marketing like traditional advertising — trying to control every detail. That’s exactly why it fails. This talk breaks down why creator marketing is fundamentally different, how over-control destroys authenticity and performance, and what it takes to build campaigns that actually resonate with communities. From briefing and creator selection to scaling and reuse, I'll explore a new model where brands stop acting like directors — and start acting like enablers of culture.
Ainhoa Montánchez
1400€
A world-class conference
Access to an international community of 100+ high-profile content and marketing experts from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building
2500€
A world-class conference
Access to an international community of 100+ high-profile content and marketing experts from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building
