Abhishek Sharma
Senior Director, Head of Marketing at QIAGEN (5.6k+ employees)
3:00 - 3:30 pm
Tuesday 21 April 2026
Harnessing the Power of Video Content
This session highlights how educational and animated video content can drive engagement and conversion in MedTech product launches. Based on real launch experience, it explores how video simplifies complex scientific information and enhances impact across digital and in-person channels—delivering measurable commercial value while remaining compliant.