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Maud Saunier Luce

Chief Revenue Officer at Universal Pictures (2.5K+ employees)
16:30 - 17:00

Thursday 25 April 2024

The Sales Enabler : A Crucial Yet Still Under-Identified Role

In today's business landscape, Sales Enablers serve as indispensable catalysts for revenue growth, bridging the gap between sales, marketing, and other departments. However, their crucial role often goes unnoticed amidst traditional hierarchies, leading to challenges in recognition and career advancement. To empower Sales Enablers for success, organizations must proactively identify, integrate, and break down silos to fully utilize their potential in driving revenue growth and fostering collaborative success.