The Content Creation Conference is a global series where 100+ high-profile content creation and marketing experts from the DACH region come to share their expertise and meet their peers. The participants include CMOs, VPs of Content/Marketing, Heads of Content/Marketing, and Directors from top global companies within the DACH region.
Attend our conference to stay informed on the latest marketing and content creation trends, network with peers and experts, boost your creativity, and build your personal brand recognition. Enhance your skills and stay ahead of the curve.
Leverage AI, the revolutionary tool transforming content creation and marketing, and discover how it can enhance efficiency, accuracy, and creativity in your work. Stay ahead of the curve and experience the benefits of AI-powered language generation.
Learn how efficiently organizing your digital assets can boost productivity and streamline workflows. Experience the benefits of seamless collaboration and get ahead in the game by learning about digital asset management from experts.
Explore the latest technologies and applications in the content management systems field and take your efficiency to the next level!
Find out how to captivate your audience, build emotional connections, and drive engagement with effective storytelling.
Seeing is believing! Discover the art of creating compelling images and videos that resonate with your audience. Leave with a deeper understanding of how to effectively communicate your brand's message and drive results through visually captivating content.
Unearth the key elements of successful content marketing, including target audience, goals, and measurable tactics. Boost your skills and stay ahead of the competition with the power of expertly crafted content marketing plans.
Learn from industry experts on how to harness the power of influencer marketing to reach new audiences and drive real business results.
Gain tips on creating impactful content and promoting it effectively on social media. Learn about the latest trends and strategies for building your brand and measuring success.
Protect your brand by ensuring consistent messaging and learning how to maintain brand standards, avoid legal issues, and maintain a cohesive brand image.
I very much enjoyed the networking opportunities and learned a lot from the speeches and discussions. A great event!
Great exchange platform with good mixture of topics
The content creation conference was great space for creativity, education, and networking. The highlight for me personally was the talk by SHLOMO on ChatGPT. His presentation was fun, insightful, informative, and showcased the boundless potential of AI in content creation
I found the format with the short and exciting presentations very good, focused on the essentials. The panel discussions also broke it up very well. Please keep it up!
Head of Brand & Strategic Marketing at Giesecke+Devrient (6.5K+ employees)
Milly is a highly skilled brand and marketing expert, with a wealth of experience in finance and retail multinational organisations. She enjoys all facets of communication, and is passionate about hosting events, personal branding and effective strategies to evolve brand equity. Milly holds a Diploma of Mass Communications, a Bachelor of Communications (Journalism), and a Master of Business (Marketing). In her free time, Milly enjoys pursuing her interests in health and fitness, as well as reading from her personal library.
Head of Central Marketing at Infineon Technologies (50K+ employees)
Innovative and passionate leader with strong focus on inspiring and motivating teams to exceed customer expectations. Highly experienced in analyzing and (re-) structuring complex situations and processes, creating and executing lean and efficient strategies and concepts to improve performance and contribute significantly to company goals. Communication expert with strong focus on digitalization and performance marketing
Senior Content Marketing Manager at QIAGEN (5K+ employees)
A writer and digital-marketing strategist with experience managing digital properties of companies in various industries, including website, blog, and social media presence with the help of inbound marketing, customized B2B/ B2C, and SEO techniques.
Head of Marketing & Board Member at Elektrobit (2.5K+ employees)
Marketing Director EURO 2024 at The Coca-Cola Company (700K+ employees)
Frontline Marketing Director Germany at The Coca-Cola Company (700K+ employees)
I am a senior leader with a strong passion for building business strategy and high performing teams. I have 15 years’ experience delivering excellent results across different industries and business sizes, in local, regional and – recently - global roles, both in brand and in trade marketing. Colleagues describe me as strategic and long-term thinking, purposeful, humble and caring.
VP Retail Marketing & Branding at AUTO1 Group (6K employees)
Head of Brand Content at Kaspersky (4K+ employees)
A passionate communicator and content strategist with more than 15 years of experience in agencies and in-house. My focus is on strategic development of communications activities, demonstrating the value of PR to top-management and other stakeholders and filling great stories with life, now trying to create meaningful, entertaining corporate films suited for mass audiences.
Group Lead Marketing Activation & Brand at CHG-MERIDIAN (1K+ employees)
Senior Social Media and Content Manager International at Faber-Castell Group (6.5K+ employees)
After 12 years working with product and brand management, a creative drive moved me to communication. With a big influence from my free time hobby (I write and draw comics), I became an expert in Social Media and the online art community. Nowadays, you can find me creating content to unleash creativity in a very special spot: between the best art supply factory and the castle that is illustrated on the package of my favourite coloured pencil.
Global Head Content Marketing at Schneider Electric (74K+ employees)
Lina is experienced global communications leader and expert in digital channels strategy, content strategy and management, internal communications, and human resources, with a focus on audience-centricity. Adept at executing effective communications activities and collaborating with executive leaders to drive change management, deploy global campaigns, and deliver impactful content within matrix organizations in global environments.
Marketing Lead DACH at PlayPlay (0-500 employees)
Before Philipp joined PlayPlay as marketing lead for the DACH region, he had a passionate love-hate relationship with video: As an experienced content marketer in SaaS and tech companies, it was clear to him that there was no way around videos—the only thing holding him back from the format was the lack of affordable videographers (or his own inability to deal with complicated video editing programmes).
Today, with the help of PlayPlay, Philipp can easily create videos within minutes and is on a mission to empower communication professionals in this field.
And when he's not doing that, he might be jogging through the city of Berlin, fine-tuning copy and marketing campaigns or enjoying the sun in the park.
Head of Content Strategy and Operations at Sony Music Entertainment (7.5K employees)
Head of Marketing EMEA-APAC at VTEX (1K+ employees)
Senior Search Experience Manager at Workpath (0-500 employees)
Sales GTM Lead Adobe Commerce at Adobe (35K+ employees)
Director SEO at SIXT (7.5K+ employees)
Thiago is a developer who learnt, through search marketing, to love studying consumer psychology and behavior. He loves understanding how different people react in different moments when seeing different things!
In order to learn more about the user behavior, he had to dive deep into UX Research and Heuristics, which became his main focus: guiding (or been) the team to build products/solutions to solve people's problems.
Working for an advertising agency allowed him to work with clients with very different skills, unique business models, niches, strategies, and sizes.
Thiago was also granted with the great opportunity to build and lead teams, with that we achieved great results with our clients - in SEO, Content, and ultimately, their businesses.
Head of Brand Activation & Projects REHAU at REHAU (5.5K+ employees)
VP Marketing & Communications at NXP Semiconductors (34.5K employees)
Birgit Ahlborn, Vice President of Marketing & Communications, NXP Semiconductors
Have you ever wondered how so many functions can fit in a thing as small as a smart phone, wearable, or thermostat? How vehicles have managed to become robots on wheels within just a few years? Why devices can seamlessly connect – offering more services while using less power? And what protects our privacy in the middle of all of this? The secret behind all that is chip innovation – and this has been Birgit’s passion and focus over the past twenty years of her work life. Never a dull moment throughout her career in the high tech and semiconductor industries with Basler Vision Technologies, Philips, and NXP Semiconductors. Based out of Hamburg, Germany, Birgit manages the global marketing and communications team of semiconductor company, NXP Semiconductors, headquartered in Eindhoven, the Netherlands, across Automotive, Industrial, and Consumer electronics applications.
Our event is an outstanding gathering of content and marketing professionals from Europe, reputable solution providers, and world-class experts. It’s an exceptional opportunity to expand your network in the DACH region and Europe and discuss the best practices of content management systems (CMS) and how to integrate visuals and storytelling into your branding strategy.
Interact with our panelists, ask questions, discuss your challenges, and learn how the largest companies around the world have solved problems similar to yours and how they optimize their content creation and marketing activities. Our panelists are CMS and digital asset management experts from diverse industries.
Our speakers discuss the latest trends in the content creation and marketing fields. The attendees can always engage in the discussion with questions and comments in the Q&A sessions. Most importantly, you learn how top companies are dealing with those challenges and you get inspiration on how you can improve the results of your team’s work.
Enjoy a spontaneous and engaging discussion around one of the content management and marketing hot topics. It’s a remarkable opportunity to address new challenges in a more practical way.
Access an international community of 100+ high-profile content creation and marketing experts and decision-makers from top companies in the DACH region and have an insight into the new cutting-edge content strategies and grab the chance to evaluate your accomplishments compared to your peers.
Enhance your conference experience by signing up for exclusive pre/post-event activities brought to you by our partners. Indulge in delectable dinner, raise a glass at a cocktail party, engage in thought-provoking roundtables, or sharpen your skills at a workshop.
In today's digital age, creating compelling content and building a strong community has become increasingly important for individuals and businesses alike. Whether you are a marketer, entrepreneur, or social media influencer, having a loyal and engaged virtual audience can make all the difference in achieving your goals. This discussion will explore the key elements of creating compelling content and community building, providing practical tips and strategies for success.
First, we will dive into the art of creating content that resonates with your audience. We'll cover the importance of identifying your target audience, understanding their needs and interests, and tailoring your content to meet their expectations. We'll also explore different types of content that can help you stand out in a crowded digital landscape, such as video, reactive and interactive content. In the second half of the talk, we'll focus on community building, discussing strategies for creating a strong online presence, building relationships and engaging with your audience, and fostering a sense of community around your brand. Whether you are just starting out or looking to take your content and community building to the next level, this discussion will provide valuable insights and actionable advice.
Just like that, the world has changed. Learn more about the transformative potential of generative AI for scaling personalized customer experiences. Put generative AI to work for you to unleash creativity and increase customer engagement across your organization. 84% of AI decision makers said their leaders are ready to use generative AI. Are you ready?
Coca-Cola and Christmas go back decades.
Every year Santa Claus makes its debut on the labels in December, the iconic Coca-Cola X-mas truck drives around the country to bring joyful experiences, and consumers are invited to share the magical taste of Coca-Cola when coming together with their loved ones around the Christmas Tree.
So why was 2023 so special?
Because we decided to break the clutter and bring novelty: from the CGI Drone show in Cologne’s Christmas Market to experiencing designing your own digital Coca-Cola Xmas card. And then we joined hands with DB Cargo to bring the magic of the Coca-Cola Xmas truck to even more consumers by rail.
Join me to discover the details of execution and the outstanding results it generated.
Alina Enache
Patrick Hillebrand
Creating useful content in multiple languages that works for SEO is challenging, especially in a world where low-quality AI-generated content is everywhere. Join me to learn what works and what doesn't, how to use AI-generated content without getting in trouble, and actionable advice to improve your SEO strategy. Whether you're a content creator, marketer, or business owner, this talk will provide you with the tools and knowledge you need to create high-quality SEO content that drives results.
In 2018, cybersecurity giant Kaspersky
embarked on a bold mission: they wanted to
create an internal production house that would
become "The Red Bull Media House of Cyber."
High-quality productions, a strictly editorial
approach, exciting stories, and proper
investment should lead to increased brand
perception among younger audiences – and
establish the company as a production house for
high-quality content about the digital world.
Many awards, a successful YouTube channel,
two seasons of a TV series, and hundreds of
millions of views later, we know: we failed. A talk about the different realities of content
marketers and "the business," perception
management with internal peers, and realistic
objectives.
Discover the essence of REHAU 75, an initiative crafted to anchor the company’s values and brand positioning within a global organization on the occasion of REHAU’s 75th anniversary. This presentation invites you to delve into a transformative journey at fostering the sense of belonging of our global workforce. At the heart of this initiative is a forward-thinking, inclusive, and impactful digital engagement platform. I will share with you our strategic approach, our main challenges and key learnings.
1400€
Two-day world-class conference
Access to an international community of 100+ high-profile content experts and decision-makers from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building
2500€
Two-day world-class conference
Access to an international community of 100+ high-profile content experts and decision-makers from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building
