Sebastian Hering
Head of Social Media at TÜV SÜD (30k+ employees)
2:30 - 3:00 pm
Wednesday 25 March 2026
The Social Media Balancing Act: Creating Clarity in a World of literally 1,000s of TÜV SÜD Services
Juggling global priorities, content overload, and limited resources? You’re not alone. This session explores how TÜV SÜD brings focus and direction to literally 1,000s of services — not by claiming the complexity is gone, but by working through it step by step. You’ll hear how enablement, clear channel choices, and real expert voices help a brand that is often perceived as conservative show its true, modern side and move closer to becoming a genuinely social-media-driven company. It’s not a flawless journey, but a committed one — and that’s where real change happens.