Tasbih Taha
Director, Customer & Channel Value Stories - Global C&CL at The Coca-Cola Company (79K+ employees)
CIM Student with 9 years experience, working in Market research with a special focus on technology industry on both global and MEA levels. I spent most of this time in a client facing roles. I enjoy working on different Technology categories within different markets, challenging the market dynamics and adopting creative thinking to deliver insights that lead to both strategic and tactical business actions.