Friday 28 March 2025

The Global Content Matrix: How to Maximize Your Impact Across Different Markets

How do you decide which content to localize, how deeply to adapt it, and which markets to prioritize? In this session, Miriam Weidner introduces The Global Content Matrix, a practical framework for making strategic localization decisions that drive measurable business outcomes in a systematic way. Discover actionable insights to effectively scale your content's impact globally while maintaining efficiency.