Content Creation Conference DACH

28 March 2025, Berlin

About the Event

The Content Creation Conference is a global series where 100+ high-profile content creation and marketing experts from the DACH region come to share their expertise and meet their peers. The participants include CMOs, VPs of Content/Marketing, Heads of Content/Marketing, and Directors from top global companies within the DACH region.

Why Should You Attend?

Attend our conference to stay informed on the latest marketing and content creation trends, network with peers and experts, boost your creativity, and build your personal brand recognition. Enhance your skills and stay ahead of the curve.

Trusted and Sponsored By

Topics

Utilize AI to Supercharge Your Content

Leverage AI, the revolutionary tool transforming content creation and marketing, and discover how it can enhance efficiency, accuracy, and creativity in your work. Stay ahead of the curve and experience the benefits of AI-powered language generation.

Digital Asset Management

Learn how efficiently organizing your digital assets can boost productivity and streamline workflows. Experience the benefits of seamless collaboration and get ahead in the game by learning about digital asset management from experts.

Leverage Your CMS Like a Boss

Explore the latest technologies and applications in the content management systems field and take your efficiency to the next level!

Integrate Storytelling into Your Content Strategy

Find out how to captivate your audience, build emotional connections, and drive engagement with effective storytelling.

Optimize Your Visual Storytelling

Seeing is believing! Discover the art of creating compelling images and videos that resonate with your audience. Leave with a deeper understanding of how to effectively communicate your brand's message and drive results through visually captivating content.

Craft Effective Content Marketing Plans

Unearth the key elements of successful content marketing, including target audience, goals, and measurable tactics. Boost your skills and stay ahead of the competition with the power of expertly crafted content marketing plans.

Leveraging Influencer Marketing for Your Brand

Learn from industry experts on how to harness the power of influencer marketing to reach new audiences and drive real business results.

Social Media Content Marketing

Gain tips on creating impactful content and promoting it effectively on social media. Learn about the latest trends and strategies for building your brand and measuring success.

Brand Compliance

Protect your brand by ensuring consistent messaging and learning how to maintain brand standards, avoid legal issues, and maintain a cohesive brand image.

Event Speakers

Sonja Baums

Head of Brand Content Creation at NXP Semiconductors (34K+ employees)

Hanns Segelcke

Ideation and Execution Lead at Mozilla (1.5K+ employees)

Janina Benz

Head of Marketing & Communication at DEKRA (49K+ employees)

Maike Wiehmeier

Head of Marketing Acceleration, Europe at Oliver Wyman (8K+ employees)

Chris Kuhn

Head of Creative Studio Europe at Mozilla (1.5K+ employees)

Matthias Haase

VP Zalando Content Solutions at Zalando (10K+)

Matthias Straub

Head of Content Creation at ZEISS Group (8k+ employees)

Amy Flécher

VP External Communications at TK Elevator (50K+ employees)

Testimonials

Birgit Ahlborn Vice President Marketing & Communications at NXP Semiconductors (29k+ Employees)

I very much enjoyed the networking opportunities and learned a lot from the speeches and discussions. A great event!

Björn Loose SVP Marketing & Brand at MAN Truck & Bus SE

Great exchange platform with good mixture of topics

Natalia Czulak Content Marketing Manager at Urban Sports Club

The content creation conference was great space for creativity, education, and networking. The highlight for me personally was the talk by SHLOMO on ChatGPT. His presentation was fun, insightful, informative, and showcased the boundless potential of AI in content creation

Patrick Appelt Regional Marketing Manager at WITTENSTEIN SE

I found the format with the short and exciting presentations very good, focused on the essentials. The panel discussions also broke it up very well. Please keep it up!

Engaging Activities

Networking and 1:1 Meetings

Our event is an outstanding gathering of content and marketing professionals from Europe, reputable solution providers, and world-class experts. It’s an exceptional opportunity to expand your network in the DACH region and Europe and discuss the best practices of content management systems (CMS) and how to integrate visuals and storytelling into your branding strategy.

Engaging Panel Discussions and Q&A Sessions

Interact with our panelists, ask questions, discuss your challenges, and learn how the largest companies around the world have solved problems similar to yours and how they optimize their content creation and marketing activities. Our panelists are CMS and digital asset management experts from diverse industries.

Presentations

Our speakers discuss the latest trends in the content creation and marketing fields. The attendees can always engage in the discussion with questions and comments in the Q&A sessions. Most importantly, you learn how top companies are dealing with those challenges and you get inspiration on how you can improve the results of your team’s work.

Live Interviews

Enjoy a spontaneous and engaging discussion around one of the content management and marketing hot topics. It’s a remarkable opportunity to address new challenges in a more practical way.

Community and Benchmarking

Access an international community of 100+ high-profile content creation and marketing experts and decision-makers from top companies in the DACH region and have an insight into the new cutting-edge content strategies and grab the chance to evaluate your accomplishments compared to your peers.

Pre/Post-Event Activities

Enhance your conference experience by signing up for exclusive pre/post-event activities brought to you by our partners. Indulge in delectable dinner, raise a glass at a cocktail party, engage in thought-provoking roundtables, or sharpen your skills at a workshop.

Event Agenda

8:00 - 9:00 am CET

Registration

9:00 - 9:30 am CET

speaker-1

Sonja Baums

9:30 - 10:00 am CET

Presentation

10:00 - 10:30 am CET

From Local to Global: How DEKRA Transformed its Content Strategy to Strengthen Global Brand Presence and increase Customer-Centricity

speaker-1

Janina Benz

10:30 - 11:00 am CET

Presentation

11:00 am - 12:00 pm CET

Coffee break/Networking session

12:00 - 12:30 pm CET

speaker-1

Matthias Straub

12:30 - 1:00 pm CET

Interactive Session

1:00 - 2:00 pm CET

Lunch break

2:00 - 2:30 pm CET

speaker-1

Hanns Segelcke

2:30 - 3:00 pm CET

Presentation

3:00 - 3:30 pm CET

speaker-1

Maike Wiehmeier

3:30 - 4:00 pm CET

Coffee break/Networking session

4:00 - 4:30 pm CET

Crafting Engaging Content for the Next Generation of Digital Consumers

In an increasingly competitive and digitally-driven market, engaging the next generation of consumers requires a deep understanding of their preferences, behaviors, and values. This session will explore strategies for crafting compelling content that resonates with Gen Z and Millennials, emphasizing personalization, interactivity, and the importance of storytelling. It will cover how brands can leverage data, innovation, and sustainable narratives to build authentic connections, ultimately driving higher engagement and long-term loyalty.

speaker-1

Matthias Haase

4:30 - 5:00 pm CET

Presentation

Get Your Ticket

Content and Marketing Professionals

Content and Marketing Professionals 1400€

Two-day world-class conference
Access to an international community of 100+ high-profile content experts and decision-makers from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building

Buy Ticket

Vendors and Solution Providers

Vendors and  Solution Providers 2500€

Two-day world-class conference
Access to an international community of 100+ high-profile content experts and decision-makers from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building

Buy Ticket

Venue

Steigenberger Hotel München, Berliner Str. 85

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