Content Creation Conference Benelux

20 April 2027, Amsterdam

About the Event

The Content Creation Conference is a global series where 100+ high-profile content creation and marketing experts from the Benelux region come to share their expertise and meet their peers. The participants include CMOs, VPs of Content/Marketing, Heads of Content/Marketing, and Directors from top global companies within the Benelux region.

Why Should You Attend?

Attend our conference to stay informed on the latest marketing and content creation trends, network with peers and experts, boost your creativity, and build your personal brand recognition. Enhance your skills and stay ahead of the curve.

Sponsored By

Topics

Utilize AI to Supercharge Your Content

Leverage AI, the revolutionary tool transforming content creation and marketing, and discover how it can enhance efficiency, accuracy, and creativity in your work. Stay ahead of the curve and experience the benefits of AI-powered language generation.

Digital Asset Management

Learn how efficiently organizing your digital assets can boost productivity and streamline workflows. Experience the benefits of seamless collaboration and get ahead in the game by learning about digital asset management from experts.

Leverage Your CMS Like a Boss

Explore the latest technologies and applications in the content management systems field and take your efficiency to the next level!

Integrate Storytelling into Your Content Strategy

Find out how to captivate your audience, build emotional connections, and drive engagement with effective storytelling.

Optimize Your Visual Storytelling

Seeing is believing! Discover the art of creating compelling images and videos that resonate with your audience. Leave with a deeper understanding of how to effectively communicate your brand's message and drive results through visually captivating content.

Craft Effective Content Marketing Plans

Unearth the key elements of successful content marketing, including target audience, goals, and measurable tactics. Boost your skills and stay ahead of the competition with the power of expertly crafted content marketing plans.

Leveraging Influencer Marketing for Your Brand

Learn from industry experts on how to harness the power of influencer marketing to reach new audiences and drive real business results.

Social Media Content Marketing

Gain tips on creating impactful content and promoting it effectively on social media. Learn about the latest trends and strategies for building your brand and measuring success.

Brand Compliance

Protect your brand by ensuring consistent messaging and learning how to maintain brand standards, avoid legal issues, and maintain a cohesive brand image.

Speakers

Tom Janssen

Head of Brand at KPMG Nederland (1K-5K employees)

Sneha Mittal

Marketing & Commercial Enablement Leader | Senior Communication Manager at Philips (10K+ employees)

Antoni van Huissteden

Chief Marketing Officer at TMF Group (10K+ employees)

Testimonials

Birgit Ahlborn Vice President Marketing & Communications at NXP Semiconductors (29k+ Employees)

I very much enjoyed the networking opportunities and learned a lot from the speeches and discussions. A great event!

Björn Loose SVP Marketing & Brand at MAN Truck & Bus SE

Great exchange platform with good mixture of topics

Natalia Czulak Content Marketing Manager at Urban Sports Club

The content creation conference was great space for creativity, education, and networking. The highlight for me personally was the talk by SHLOMO on ChatGPT. His presentation was fun, insightful, informative, and showcased the boundless potential of AI in content creation

Patrick Appelt Regional Marketing Manager at WITTENSTEIN SE

I found the format with the short and exciting presentations very good, focused on the essentials. The panel discussions also broke it up very well. Please keep it up!

Engaging Activities

Networking and 1:1 Meetings

Our event is an outstanding gathering of content and marketing professionals from Europe, reputable solution providers, and world-class experts. It’s an exceptional opportunity to expand your network in the Benelux region and Europe and discuss the best practices of content management systems (CMS) and how to integrate visuals and storytelling into your branding strategy.

Engaging Panel Discussions and Q&A Sessions

Interact with our panelists, ask questions, discuss your challenges, and learn how the largest companies around the world have solved problems similar to yours and how they optimize their content creation and marketing activities. Our panelists are CMS and digital asset management experts from diverse industries.

Presentations

Our speakers discuss the latest trends in the content creation and marketing fields. The attendees can always engage in the discussion with questions and comments in the Q&A sessions. Most importantly, you learn how top companies are dealing with those challenges and you get inspiration on how you can improve the results of your team’s work.

Live Interviews

Enjoy a spontaneous and engaging discussion around one of the content management and marketing hot topics. It’s a remarkable opportunity to address new challenges in a more practical way.

Community and Benchmarking

Access an international community of 100+ high-profile content creation and marketing experts and decision-makers from top companies in the Benelux region and have an insight into the new cutting-edge content strategies and grab the chance to evaluate your accomplishments compared to your peers.

Pre/Post-Event Activities

Enhance your conference experience by signing up for exclusive pre/post-event activities brought to you by our partners. Indulge in delectable dinner, raise a glass at a cocktail party, engage in thought-provoking roundtables, or sharpen your skills at a workshop.

Event Agenda

8:00 - 9:00 am

Arrival, Check-in & Networking Coffee

Registration

9:00 - 9:30 am

From Brand Book to Brand Brain: How AI changes branding and marketing

AI won’t rewrite the fundamentals of how strong brands are built, but it will reshape how brands are discovered, how they stay relevant, and how marketing creates growth. In this session, Tom explores the expected shift to a living intelligence layer --a Brand Brain--that helps organizations steer and activate their brand in an AI-driven world. Drawing on his own experiments with AI-powered brand and marketing intelligence, he shows how marketing teams can become 'radar systems', continuously turning signals from customers, competitors and culture into smarter interventions across the marketing mix and customer journey. A forward-looking and practical exploration of what AI really means for the future of brands, marketing and marketers.

Tom Janssen

9:30-10:00 am

Sneha Mittal

10:00 - 10:30 am

Content Strategy: Understanding Your Audience and Delivering Value

A successful content strategy starts with understanding your audience and aligning their needs with business objectives. This session explores how organizations can develop a research-driven content strategy by leveraging customer insights, market trends, competitor analysis, and cross-functional collaboration between marketing, content, and PR teams. The session will also examine how to align content with each stage of the customer journey, maximize its value through repurposing, and select the most effective distribution channels. Through practical examples, attendees will discover how stakeholder engagement, diverse subject matter expertise, and continuous experimentation can help organizations create more relevant content, improve performance, and drive measurable business impact.

Antoni van Huissteden

10:30 - 11:30 am

Coffee Break/Networking Session

11:30 - 12:00 pm

Presentation

12:00 - 12:30 pm

Presentation

12:30 - 1:30 pm

Lunch Break

1:30 - 2:00 pm

The Great Debate

2:00 - 2:30 pm

Presentation

2:30 - 3:00 pm

Coffee Break/Networking Session 2

3:00 - 3:30 pm

Presentation

3:30 - 4:00 pm

Presentation

4:00 pm

The end

Get Your Ticket

Content and Marketing Professionals

Content and Marketing Professionals 1400€

A world-class conference
Access to an international community of 100+ high-profile content and marketing experts from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building

Buy Ticket

Vendors and Solution Providers

Vendors and  Solution Providers 2500€

A world-class conference
Access to an international community of 100+ high-profile content and marketing experts from top companies in Europe
Inspiring speeches and presentations
Enjoy lunch, coffee, and unlimited drinks
Participate in dynamic panel discussions
Opportunities for one-to-one meetings
Live interviews
Ample hours for networking and relationship building

Buy Ticket

Venue

Inntel Hotels Amsterdam Landmark

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