speaker-photo

Danish Karim

Global Head of Sales Enablement & Operations - eCom Solutions at NielsenIQ (30K employees)
9:00 - 9:30

Thursday 25 April 2024

Most Common Mistakes in the Sales Enablement World

I will discuss either 5 or 10 most common mistakes/problems we face on daily basis within the sales enablement environment like:

Outdated Sales Enablement material
Monitoring tools are not used by Managers
Selecting the Wrong Sales Enablement Tools
Lack of Sales Rep Buy-In with Enablement Software
Lack of Integration Between Enablement Tools and CRM
Marketing Teams and Sales Teams Are Out of Sync
Incomplete or Incorrect Data Is Not Being Removed from System
The Root Causes for Lead/Opportunity Loss Are Not Identified or Addressed
Training and Coaching Are Messy, Unstructured, and Ineffective
Don’t automate bad practice
Implement, Monitor, Feedback

And then I will provide examples and recommend solutions to solve these.