
Maureen Muthua
Accomplished Marketing Executive who has managed some of the biggest brands around the world for close to 20 years, including in New York, San Francisco, Paris and Nairobi.
My passion as a marketer is to help brands translate their vision to their respective audiences in a way that is thoughtful, cutting edge, and impactful by designing innovative marketing approaches and messaging that work for the 21st century market and drive business growth.
I have a deep understanding of the marketplace and market trends which has enabled me to significantly drive brand awareness, quantifiable business growth, and achieve Return on Investment (ROI) for major corporates across Africa, North America and Europe, most notably at IBM where my career spanned 2009-2021.
I started off my career in Kenya and was fortunate to be able to spread my wings regionally and internationally, in the process gaining broad technology and services marketing experience in strategic planning, portfolio marketing, performance marketing, campaign management, account based marketing, digital marketing, new market entry, product launches, product management, and multi-channel development among others.
Currently lending my expertise in Paris as the Chief Marketing Officer of Kyndryl Holdings Inc., an American multinational information technology infrastructure services provider where I am in charge of the overall brand in the French market.
When I am not obsessing about the power of stories and data & analytics to radically transform the fortunes of any brand, you can find me mentoring and inspiring young people to be the best versions of themselves that they can possibly be, especially those in the minorities in my hometown of NYC and my native Kenya where I am deeply involved in various charitable efforts.